On thinking to become entrepreneur 1--Costing and Pricing Our Service

How you decide to cost and price your services can have a big impact on the success of your business.

Pricing a service too low can have negative connotations on its perceived quality and low revenue may mean that you won’t be in business for very long. Pricing it too high could mean that customers can’t afford to buy from you and will go to your competitors instead.

The difference between costing versus pricing your work is your expenditure versus your income.